Terrestrial broadcast plays a major role in the economic, cultural and social ethos of a nation as each country restricts reception to within its national territory
FM transmission is an important distribution mechanism for radio services, however, development of FM radio is hampered by capacity constraints of the available spectrum. To accommodate more programs and new data services, digital systems are required. DAB+, DRM and DRM+ have the clear advantage over FM as a viable system. Although AM radio was losing importance, with DRM in the LF/MF/HF frequency band and its exceptional reception quality, many are experiencing the advantages of DRM and tend to continue with AM radio due to its large coverage area Digital terrestrial television is the most suitable and only free-to-air television model for national and other television broadcasters catering to a country. Due to national interest and larger footprint, satellite television does not fit into this free-to-air model
Planning DTT network requires specific skillsets, outstanding knowledge of gains and limitations of the whole RF hardware in the transmission chain, content creation and distribution ecology, geographical and land occupation, outstanding DTT carriage negotiation and a deep understanding of growing and monetizing audiences
DVB-T2 delivers more value than mobile broadband when spectrum utilized by respective services is taken into account. It leverages more power by reaching out to audiences across all possible reception platforms of digital television. Satellite, mobile broadband and cable television cannot boast these advantages. Many Middle Eastern and African broadcasters have not yet deployed DTT to cater to the national and social interest of their respective countries
We have designed, built and delivered multi-million dollar DVB-T2, DAB+ and FM infrastructure across the Middle East, on time and on budget. The team understands the business models for mass audience television and radio channels
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